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What the media says

"The miracle formula church leaders are hoping will reverse this religious decline...many claim Alpha has changed their lives and appear genuinely happier for the experience."
Time Magazine

"Alpha is an unqualified triumph."
The Daily Telegraph, London

"Alpha makes Christianity relevant to modern life."
The Express, London

"What distinguishes Alpha from other initiatives is the easy-going, relaxed feel of the proceedings - that, and its astonishing success."
The Times, London

"What Alpha offers, and what is attracting thousands of people, is permission, rare in secular culture, to discuss the big questions - life and death and their meaning."
The Guardian, London

"The world's most popular course in Christianity."
The Independent on Sunday, London

"A novel approach to Christian education that has been catching on nationwide."
The New York Times

"Alpha, in the hands of skilled church leaders, has succeeded in many cases in turning faithful churchgoers from an inward focus on church work to an outward focus on evangelistic outreach…"
Christianity Today

"Alpha, one of the world's fastest growing methods of evangelism."
Times-News, North Carolina

"Alpha is certainly a powerful medicine for a sickly old church."
The Economist

"Alpha…uses modern marketing methods to promote and explain Christian teachings around the world."
Newsweek

"…The only unqualified success there has been in recent years to arrest the seemingly inexorable decline in attendances - the Alpha course."
Evening Standard, London